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Chrysalis – An Ayurveda Journal

2,200 /
An Ayurveda Journal – First Edition
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Product Description

Chrysalis is an ayurveda journal that educates about certain basic concepts of the traditional life science of Ayurveda. It discusses the theories of the five elements in the universe, ‘Panchmahabhoota’ – Earth (prithvi), Fire (agni), Air (vayu), Water (jala) & Space (akash) and the ‘tridoshas’ in human body (Vata, Pitta & Kapha) along with their attributes, in association with the mind, body & cell. The concept of ‘Prakriti’ which is each individual’s unique body constitution is brought to light to help readers understand their bodies and make better choices for themselves to lead a healthier life. The journal also deliberates over the symptoms of imbalanced/increased Vata, Pitta, Kapha; briefs about the traditional Ayurvedic treatment, ‘Panchakarma’ and recommends diets for balancing ‘tridoshas’. The ensuing section is devoted to a distinctive product range of ayurvedic tea variants developed by Butterfly Ayurveda Pvt. Ltd. – ‘Suprabhat Chai’, ‘Shubh Saanjh Chai’, ‘Ratri Chai’ & ‘Masala Chai’ along with the ideal times to drink each variant to achieve specific health benefits. The ‘Research & Development’ section is about the chief functions of the R&D department of the organization – quality control, standardization, product development & clinical trials procedures. The tea processing mechanism – from cleaning of ingredients to packaging & labeling are discussed in depth for greater transparency to consumers about the products.

Published by : Butterfly Ayurveda Pvt. Ltd.

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